Tag archives: Snapchat

Recent changes to advertising on social media platforms

By NRF Digital Team on July 1, 2016 Posted in General

With millions of people walking around with their heads down on their phones, it’s no surprise that mobile advertising on social media platforms has experienced significant growth in the past 12 months. Social media platforms have been continuing to develop ad capabilities to maximize offerings for brands and growth in the social media marketing space … Continue reading

Is my SnapChat really deleted?

By Nerushka Bowan on May 16, 2016 Posted in General

Yes and no. SnapChat automatically deletes most messages after they have been opened or expired. However, it warns users that the recipient may take a screenshot or use some other screen capture technology (or simply take a photo of their screen with another camera). Our long-time readers may recall that SnapChat entered into settlement agreements … Continue reading

Social media stars and IP empires

By Maya Medeiros on March 14, 2016 Posted in Copyright, General, Social media policies

Social media platforms enable users to profit from their brand and original works such as photos, videos, articles and various “mash ups”. Their brand and content may be protected by trademarks and copyrights and users may generate thousands of postings to build an extensive intellectual property portfolio. A user may develop a popular brand for … Continue reading

A two pronged prescription: The FDA releases new social media guidelines

By Jay Greathouse (US) on July 16, 2014 Posted in Social media policies

The U.S. Food and Drug Administration (“FDA”) released two new sets of guidance regarding the use of social media to disseminate information about prescription drugs and medical devices. This guidance supplements years of FDA warning letters and untitled letters sent to manufacturers, packers or distributors in regulated industries (each a “Regulated Entity”). We have previously discussed … Continue reading

A picture can be worth a thousand links

By Daniel Daniele (CA) on June 18, 2014 Posted in Copyright, Employment and labor, Privacy, Social media policies

From giant billboards on the highway to tiny pictures that can go viral within seconds, the use of social media sites like Instagram, Pinterest and Tumblr has revolutionized the advertising industry. Companies can now reach their target audiences more quickly and more effectively by taking advantage of instantaneous posting of pictures and blogs. The use … Continue reading

Snapchat: now you see me, now you don’t

By Daniel Daniele (CA) on December 13, 2013 Posted in Privacy

Yesterday’s hilarious Facebook photo can easily become today’s biggest regret. Hence, the explosive rise of the new photo-sharing app, Snapchat. Snapchat allows users to create “Snaps,” user photos with built-in self-destruct timers. Users can decide how long the recipients can view the photos after which time they are permanently deleted from both the recipient’s device … Continue reading