Making Us Safer, through Brand Protection

By Susan Ross (US) on July 5, 2016 Posted in Security

What does brand protection have to do with cybersecurity? A study earlier this year demonstrates the connection.… Continue reading

Authentication on social media platforms

By Karen Sie (CA) on March 7, 2016 Posted in Fraud, Trademark

Engaging with customers online is quickly becoming the norm as consumers increasingly use social media to ask questions, seek customer service, and participate in dialogue with a business or their brand. The use of social media to deliver customer service allows businesses to be at the forefront of our digital age. That said, businesses could … Continue reading

Social engineering fraud

By Erik Janitens (US) on March 1, 2016 Posted in Security

What is social engineering fraud? Social engineering fraud is defined as the art of influencing people to disclose sensitive information or granting the fraudster unauthorized access. As opposed to exploiting a secure computer system to access information, criminals are now exploiting a person’s trust through avenues such as email, social media, and mobile apps. While … Continue reading