Self-isolation, stay-at-home orders, and lockdowns have changed the way we live during the COVID-19 pandemic. As many of us work remotely, limit face-to-face interactions, and stay indoors, we are reaching for our smartphones more and increasing our mobile app use. Mobile app usage increased by 40% year-over-year in the second quarter of 2020, hitting an all-time high of over 200 billion hours of app usage in April. The average user is spending 4 hours and 20 minutes per day on their smartphones, frequently on social media.

Apps for games, entertainment, photo and video sharing, business, health and fitness, shopping, digital … Continue Reading