At this point you are probably familiar with the world of social media influencers. You might follow several on Instagram, or maybe your company partners with them to promote its products. But have you realized that the most valuable influencers may not even be human? This post will focus on animal influencers – they are cute, they come in a variety of species, and they are being paid to advertise products via social media.

Why animals?

Aspiring animal influencers can rise from obscurity to fame in an instant – all it takes is one viral post. The demand for … Continue Reading